10 tips for businesses starting out with Twitter

Posted by Ken Davis - under Writing 3 Comments

There’s been a lot of buzz about Twitter recently in the media, so its natural to want to know what all the fuss is about, and learn more about how Twitter might benefit you, both personally and in business.

I thought it might be a good idea, to put together a quick beginners guide to Twitter for our clients, and a list of my top 10 tips for using Twitter in business, to help you understand the basics of Twitter, and how you can use Twitter to help your business.

So what is Twitter?

Twitter is a social communication network that asks the question: “What are you doing now?” Users can answer via the Twitter website, sms, mobile phone application or a desktop application. Twitter updates (commonly referred to as ‘tweets’) have to be under 140 characters in length.

Its natural to think that you couldn’t possibly say anything meaningful in 140 characters, but the quality of communication is actually quite surprising, once you become familiar with using Twitter. Unlike writing a blog, Twitter is a great place to tell the world what you’re thinking before you’ve had a chance to even think about it.
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Tags: brand management, client, copy writing, online marketing, reputation management, Social Media, Social Networking, tips, Twitter

Managing your personal online reputation

Posted by James Beattie - under Writing 1 Comment

We recently recommended to a client that they set up a page on their website promoting themselves (and optimised for their name) so that people searching for them in Google would get this page as (hopefully) the first result.

The client expressed some concerns about putting themselves out on the web as a personal brand, and we thought some of the issues that were brought up were worth a mention here.

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Tags: brand management, online marketing, reputation management, search engines, tips